It’s barely November, it’s not even that cold! Why is anyone even thinking about Christmas? (unless you are in a gifting or hospitality business of course!)   Well now is a great time to get ahead and create some breathing space and time off.  Here are some tips to get you ahead of the game. ·         Update your opening times on your website, Google business (special hours) ·         Add your Christmas working hours to your email signature this week ·         Set up your out

A call to action in marketing, is a specific moment when the person who is selling, requires the customer to take action.    So… once you have engaged your customer in your service or product, you want them to do something before they go.  This is a ‘Call to Action’ It could be: Learn more Follow us Buy now Sign up Reserve your place   It makes it easy for the customer to take the next step with you.  It should be easy to find, in a number of places.  It steers the customer i

When I worked for a company, a 1:2:1 was a meeting which staff both feared and looked forward to.  It was an opportunity to talk about the good and bad in your job.  To ask for help, to give ideas.  But the fear was in the power balance.  The person who you were having your 1:2:1 with, was always senior.  They had the upper hand and there was a feeling that they may use any information against you or somehow this was a trick, even though that wasn’t necessarily true. As a bus

No one likes to be criticised, even if it’s not a criticism of you, even if you didn’t do anything wrong.  Even if it wasn’t YOUR fault....

If you are starting a business or growing an existing one, here are some great FREE resources you can access.   Natwest Accelerator This is a FREE resource available to anyone regardless of where you bank. They have physical hubs around the country where they provide free co-working spaces and in-person free courses. If you aren’t near a hub there are lots of online resources. Just download the app and have a look round. Read more here   Networking Groups Have a Google for y

A VA (virtual assistant) is a concept that I heard about years ago, I can't remember when or where. But it stuck with me, and over many...

You can do the bit you love and grow your business while I do the other bits.

After a mixture of realising that people need a trusted person to lean on when they are building their own business, but not keen or...